Haskel Intl. (CA), a UTC Hamilton Sundstrand company selects 24/7 BUSINESS™ to provide buyers and visitors intelligent web self-service product selection
FARMINGTON, CT — January 26, 2011 — CA-based Haskel International, a manufacturer of highly engineered fluid and gas handling equipment, has chosen i-MARK’s SaaS-based 24/7 BUSINESS™ Sales Process Automation software to better serve its fast-growing Internet-based markets. An independent business unit of UTC’s Hamilton Sundstrand Industrial Division, Haskel foresaw this migration of gas handling equipment markets to the Internet and chose 24/7 BUSINESS to offer a world-class online, self-service eBusiness center to help design engineers and specifiers in the oil, gas and petrochemical industries discover, select, evaluate, and ‘spec in’ the exact Haskel pressure system components needed.
Haskel's Marketing Associate, Irma Aguilar commented, “We know how crucial it is to have not just a website prescence, but a website that is highly functional to meet the demands of today’s online buyer. Design engineers should come to our website and be able to quickly and easily ‘spec-in’ our products into their designs. We’ve worked hard to provide quality engineered fluid and gas handling products which are ready to be delivered to the oil & gas industry and now we’ll be able to faciliate getting our products effectively ‘designed-in’ and quickly delivered with i-MARK’s eCatalog software on our website.”
Haskel International provides both standard, off-the-shelf, to fully customized pressure system components to the oil and gas industry. By choosing to offer their website visitors a comprehensive self-service experience, Haskel validates its passion for outstanding customer service, backed by proven engineering expertise and dedicated investment in new product innovation. i-MARK’s robust 24/7 BUSINESS service is yet another pro-active initiative taken by Haskel to advance its leading edge reputation in the fluid and gas handling equipment industry.
i-MARK’s 24/7 BUSINESS Software-as-a-Service (SaaS) Sales Process Automation framework (including a website eCatalog and/or eConfigurator) deploys web-based product and engineering self-service centers of excellence exclusively for the complex engineered product manufacturer. i-MARK’s manufacturer-experienced staff uniquely configures each customer’s 24/7 BUSINESS framework with their data, rules and graphics style, then operates the system by way of SaaS-based hosting. Customers self-maintain their eBusiness systems in real-time using i-MARK’s comprehensive Administrative User Portal. i-MARK also offers eBusiness extension modules, easily implemented to provide quotation, order management and other capabilities, fully integrated to popular ERP, CMS and CRM systems.
FARMINGTON, CT — January 26, 2011 — CA-based 
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