Airfloat (IL) picks 24/7 BUSINESS™ to empower website visitors with self-service product selection
FARMINGTON, CT — August 31, 2010 — Decatur, IL-based Airfloat, the proven leader in supplying innovative material handling solutions to a diverse range of industries, has chosen i-MARK's SaaS-based 24/7 BUSINESS™ eCatalog and eBusiness solution to produce and operate their new online eBusiness Center. From first contact-to-contract, Airfloat and i-MARK consummated their business relationship in exactly one week’s time.
With 40 years of industry experience, Airfloat is an innovator of air bearing technology. They selected 24/7 BUSINESS to enhance the online experience for their customers and to make their website more productive by enabling visitors to intuitively purchase standard products via the i-MARK eCatalog. 24/7 BUSINESS will let Airfloat review and analyze every product searched and ordered, so they can expand their standard product portfolio in order to meet the changing needs of its diverse markets. Airfloat will also use 24/7 BUSINESS as a self-service problem solver, thus freeing-up their engineering staff to meet new product introduction deadlines and to answer more complex questions from ready buyers of more sophisticated systems.
i-MARK’s 24/7 BUSINESS framework deploys eBusiness and engineering service centers of excellence exclusively for the complex component manufacturer. i-MARK’s manufacturer-focused eCatalog software implementation team will configure the 24/ BUSINESS framework with customer information, rules and presentation graphics. Once delivered, the Airfloat eBusiness Center will operate as a SaaS-hosted system, operated and managed by i-MARK but kept fully up-to-date in real-time by Airfloat using 24/7 BUSINESS’s robust Administrator Portal.
FARMINGTON, CT — August 31, 2010 — Decatur, IL-based 
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